Best FirstPromoter alternatives in 2026: 9 tools, their prices and limits

FirstPromoter alternatives compared on price and plan limits: TrackRev, Rewardful, Tolt, Reditus, Tapfiliate, LeadDyno, Dub, Affonso and TUNE.

Muzahid Maruf — Founder of TrackRev.io

Muzahid MarufUpdated

Affiliate software · 11 min read
On this page
  1. 01What do FirstPromoter's plans limit?
  2. 02How do FirstPromoter alternatives compare on price and what each plan counts?
  3. 03How do cookie windows work on Safari?
  4. 04Which nine tools are worth comparing?
  5. 05What does a $9,000-a-month program cost on each plan?
  6. 06How do you move off FirstPromoter?

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The best FirstPromoter alternative is the tool whose limit you hit last. FirstPromoter Starter costs $49 and covers up to $5,000 of monthly revenue from affiliates, and Business costs $99 for up to $15,000.

TrackRev caps neither revenue nor commission, while Rewardful, Tolt, Reditus, Tapfiliate, LeadDyno, Dub Partners and Affonso each meter something different, and TUNE is built for partner networks.

We built TrackRev for exactly this: affiliate software for indie hackers and small SaaS teams, with link tracking and revenue attribution built in, 0% fees and no cap on tracked revenue.

Prices are each vendor's published rate in October 2026, per month unless stated.

Key takeaways

  • FirstPromoter prices by the revenue your affiliates generate: $49 covers $5,000 of it and $99 covers $15,000, so a growing program changes plan on a schedule.
  • Rewardful Starter reaches $7,500 for $49, Tolt Basic reaches $10,000 for $69, and Affonso Growth reaches $10,000 for $29 billed yearly.
  • Dub counts partner payouts, Reditus annual recurring revenue, Tapfiliate clicks and conversions, LeadDyno active affiliates, while TrackRev meters none of them, so the same $9,000-a-month program lands on plans from $29 to $179.
  • FirstPromoter reads Stripe, Paddle, Chargebee, Recurly and Braintree. Check an alternative's connector list before you compare prices.
  • TUNE starts at $1,500 and suits partner networks, not a single in-house SaaS program.

What do FirstPromoter's plans limit?

FirstPromoter is an affiliate platform whose pricing page sizes each plan by the monthly revenue your affiliates generate, and total revenue never enters it.

Starter ($49, or $490 a year) covers $5,000, up to 1,000 affiliates, 3 campaigns and 1 website. Business ($99, $990 a year) covers $15,000 and lifts the affiliate and campaign limits.

Enterprise ($149, $1,490 a year) starts above $15,000 and adds 3 websites. A 14-day trial needs no card, and the page lists no free plan.

The plan decides features as well. A custom dashboard domain, white-labeling, the embedded dashboard and one-click PayPal payouts begin on Business, while a postback URL, SSO and activity logs need Enterprise.

Sources: firstpromoter.com/pricing

How do FirstPromoter alternatives compare on price and what each plan counts?

In return, FirstPromoter's plans give you connectors for Stripe, Paddle, Chargebee, Recurly and Braintree, click credit for up to 9,999 days, payouts through PayPal, Wise, Stripe, crypto and bank transfer in 190 currencies, W-9 and W-8BEN collection, and commission across 3 levels of sub-affiliates.

Recurly and Braintree are the connectors to check before you compare prices. FirstPromoter names both, LeadDyno names Recurly, and no other page I read names either.

ToolEntry planPlan limit countsConnectors namedTrial
TrackRevIndie, $29Nothing, no cap on revenue or commissionStripe, Paddle Billing, Polar, Lemon Squeezy, Creem, Dodo PaymentsFree link-tracking plan
FirstPromoterStarter, $49Affiliate revenue, $5,000Stripe, Paddle, Chargebee, Recurly, Braintree14 days, no card
RewardfulStarter, $49Affiliate-attributed revenue, $7,500Stripe, Paddle14 days
ToltBasic, $69Earned from affiliates, $10,000Stripe, Paddle, Chargebee14 days, no card
ReditusGrowth, $99 yearly ($149 monthly)Annual recurring revenue, $60KStripe, Paddle, Chargebee, API14 days, no card
TapfiliateLaunch, $89 ($74 yearly)50 affiliates, 5,000 clicks, 500 conversions30+, including Stripe, PayPal, Shopify7 days
LeadDynoLite, $4950 active affiliatesStripe, Chargebee, Recurly, PayPal, Shopify30 days
Dub PartnersBusiness, $90Partner payouts, $2.5KStripe, Shopify, API14 days
AffonsoLaunch, $15 yearly ($19 monthly)Partner revenue, $1,000Stripe, Paddle, Polar, Creem, Dodo Payments, API14 days
TUNEScale, $1,500 yearly2,500 conversions includedPostbacks, APIDemo

Prices from each vendor's pricing page, October 2026. Entry plan is the cheapest paid plan, and revenue and click limits are monthly.

At the $99 tier the Stripe-first tools line up: FirstPromoter Business and Rewardful Growth cover $15,000 each, and Tolt Growth covers $20,000.

Below that tier the gap is $20 and a few thousand dollars of ceiling, so features and connectors decide more than price.

A cookie window is the number of days a tool credits a click, and the browser sets how long the click ID survives.

WebKit's tracking prevention page says Intelligent Tracking Prevention deletes cookies created in JavaScript, and other script-writeable storage, after 7 days of no user interaction with the site.

Any window backed by a script-written cookie, TrackRev's pixel cookie included, ends after 7 days on Safari for a visitor who doesn't come back in that time, whether the setting reads 3,650 days or FirstPromoter's 9,999.

LeadDyno has a different exposure: its cookie documentation says the tracking cookies sit under LeadDyno's domain, so browsers treat them as third-party cookies on your site.

Sources: support.leaddyno.com/hc

Which nine tools are worth comparing?

1. Is TrackRev the pick for programs that compare partners with other channels?

TrackRev is an affiliate platform for indie hackers and small SaaS teams, with link tracking and revenue attribution built in and 0% fees on tracked revenue.

Plans are Indie at $29 a month (1 workspace, 1 tracked domain, owner only) and Growth at $299 a year (up to 10 workspaces, up to 10 tracked domains, unlimited team members).

Every paid plan has unlimited partners and programs, multi-tier commissions, cash or credit rewards, white-label partner pages and unlimited tracking links. No plan caps the revenue or commission tracked.

Partner links are tracked redirects that log the click server-side, and one first-party pixel ties the visit to the charge.

In our product, each program sets its own cookie window from 1 to 3,650 days (60 by default) and a hold period from 0 to 180 days (default 0).

Stripe, Paddle Billing, Polar, Lemon Squeezy, Creem and Dodo Payments supply the revenue, and refunds and disputes reverse commission.

Partner links are ordinary tracked links, so newsletter, YouTube and paid links land in the same report, with last click, first click or shared credit chosen per workspace.

How does TrackRev pay partners?

Payouts are a batch: you export a PayPal or Wise CSV, pay it and mark each payout paid, with W-9 and W-8 forms uploaded at partner onboarding.

We built payouts as a CSV export, so you send the money yourself and no payout fee is added on top of commission. The free plan covers link tracking (50 links, 1,000 events), and the program begins on Indie.

TrackRev against FirstPromoter lines up the features, and the affiliate program page lists the rest.

2. Is Rewardful the pick for Stripe programs between $5,000 and $7,500?

Rewardful is a Stripe-first affiliate tool whose Starter plan costs the same $49 as FirstPromoter Starter and covers $7,500 of affiliate-attributed revenue, against $5,000.

It also has 1 campaign, 2 team members, and no branded portal, custom domain, private campaigns or custom rewards. Those arrive on Growth ($99, $15,000), and Enterprise starts at $149 for up to $30,000.

Every plan has unlimited affiliates and a 0% transaction fee, and annual billing gives 12 months for the price of 10.

Its integrations page counts more than 20 connections. PayPal and Wise mass payouts come with every plan, optional Managed Payouts adds a 3% processing fee, and self-referral detection is standard. First or last touch attribution is your choice.

Rewardful vs TrackRev sets it against my product.

Sources: rewardful.com/pricing · rewardful.com/integrations

3. Is Tolt the pick for programs under $10,000 that want a custom domain early?

Tolt is an affiliate platform whose Basic plan costs $69 and covers $10,000 "earned from affiliates", double FirstPromoter Starter's limit for $20 more.

It includes a custom domain, a branded portal, 2 programs, 3 partner groups and 3 team members, with manual payouts.

Growth ($99, $20,000) adds automatic payouts at a 2% processing fee, W-9 and W-8 collection and 1099 filing, and Pro is $199 for $50,000.

The pricing page lists Chargebee beside Stripe and Paddle, though its FAQ names only the last two, so confirm it before relying on it.

The phrase "earned from affiliates" could mean revenue or commission, so ask which before sizing a plan. For a Stripe SaaS with a few affiliates paid through PayPal, Tolt is the nearest swap for FirstPromoter Starter.

Tolt vs TrackRev has the head-to-head with mine.

Sources: tolt.com/pricing

4. Is Reditus the pick for B2B SaaS that wants affiliates to find you?

Reditus is a B2B SaaS affiliate network which sells recruitment on top of tracking. Growth is $99 on a yearly plan ($1,188 a year, or $149 monthly) for up to $60K ARR.

Scale Up is $399 on an annual plan, up to $360K ARR, with a marketplace listing, a vetted affiliate database and a dedicated account manager.

The page counts 27,000+ B2B SaaS affiliates in the network and gives Growth 1 AI affiliate search a month. Annual plans include a free migration.

Other processors connect through its API, and automated payouts cost 5% by card or 2% by invoice. Its FAQ says consumer and ecommerce companies probably don't fit. Pick it when you have few partners and want help finding more.

With partners already in hand, FirstPromoter is cheaper. Reditus vs TrackRev weighs it against mine.

Sources: getreditus.com/pricing

5. Can Tapfiliate run a store and a subscription product on one tool?

Tapfiliate is an affiliate platform which prices traffic as well as affiliates. Launch is $89 ($74 on a yearly plan) for 1 program, 1 team member, 50 affiliates, 5,000 clicks and 500 conversions.

Overage runs $1.50 per 1,000 clicks and $15 per 1,000 conversions, so 20,000 clicks add $22.50. Scale is $179 ($149 yearly) for unlimited affiliates and programs, 100,000 clicks, 10,000 conversions, multi-level commissions and Trolley payouts.

Tracking runs through a JavaScript pixel, a REST API or server-to-server postbacks, plus coupons, and the pricing page counts 30+ integrations including Shopify, WooCommerce, BigCommerce and Magento.

Launch costs $40 more than FirstPromoter Starter, and the premium pays off when a store sits next to the subscription product and one tool has to cover both. The Tapfiliate alternative breakdown goes deeper.

Sources: tapfiliate.com/pricing

6. Is LeadDyno a fit for few affiliates and large revenue?

LeadDyno is an affiliate platform which doesn't meter revenue.

Every plan has unlimited clicks and conversions, and the limit is active affiliates: Lite is $49 for 50, Essential $129 for 150, Advanced $349 for 500 and Unlimited $749, and yearly billing takes 15% off.

Thirty affiliates bringing in $20,000 fit Lite, while FirstPromoter prices that revenue at Enterprise, $149. Multi-level commissions and a custom dashboard domain start on Essential, per-product commissions and white-labeling on Advanced.

Its integrations page counts 25+ direct connections. The cost is tracking: with cookies under LeadDyno's domain, a visitor who blocks third-party cookies can't be matched to an affiliate. It suits a store-heavy program with a small, high-volume partner list.

Sources: leaddyno.com/pricing · leaddyno.com/integrations

Dub Partners is a partner program tool which starts at $90 on Business and meters partner payouts: $2.5K of them, 500 partners and 3 partner groups.

Advanced is $300 for $15K of payouts, unlimited partners, an embedded referral dashboard, email campaigns and risk monitoring, and Enterprise is by quote with unlimited payouts. Against FirstPromoter Starter it costs $41 more and counts payouts where FirstPromoter counts revenue.

Dub's FAQ says that once you reach the payout limit you can't send payouts until the next billing period, so size the plan to commission.

Dub sends the payouts itself. Its payout guide lists ACH at 5% on Business and Advanced (3% on Enterprise), arriving in up to 4 business days, and cards at 8%, instantly.

Holding periods run 0 to 90 days, and a Stripe refund marks the matching commission refunded. Native sale tracking covers Stripe and Shopify, with the API for other systems.

If you cover the ACH fee, it adds $90 on $1,800 of commission, doubling the $90 plan's cost.

Sources: dub.co/pricing · dub.co/help · dub.co/docs

8. Does Affonso have the lowest entry price?

Affonso is an affiliate platform with the lowest list prices here. Launch is $15 billed yearly ($19 monthly) for $1,000 of partner revenue.

Growth, $29 billed yearly, covers $10,000 and adds managed payouts, private programs, a custom domain and 5 team seats. Elite is $79 for $30,000 with unlimited seats and no "Powered by" link.

Every plan has unlimited affiliates, programs and tracked clicks, and early-stage startups get 50% off the first year.

Growth costs $348 a year for a $10,000 ceiling, against $490 a year for FirstPromoter Starter's $5,000. The integrations page lists 5 native payment processors and an API for the rest.

Fraud checks cover self-referrals, disposable emails, paid traffic and duplicate payout methods.

Sources: affonso.io/pricing · affonso.io/integrations

9. Is TUNE built for partner networks and media buyers?

TUNE is a partner network platform which sells to advertisers and networks. Scale is $1,500 paid annually with 2,500 conversions included, partner payments and onboarding are fee based, and a Contract tier is by quote.

That is more than 30 times FirstPromoter Starter.

The price covers infrastructure: an API with over 650 endpoints, native postbacks across mobile and web, SOC 2 Type II and SOC 1 Type II certification, and marketplace access with extra network fees.

A SaaS with 30 affiliates and a Stripe account would carry machinery it never uses. TUNE pays off when media buyers and affiliate networks send the traffic and you need postbacks and partner-level controls.

Sources: tune.com/solutions · tune.com

What does a $9,000-a-month program cost on each plan?

Each vendor meters something different, so one program lands on different plans, and TrackRev's figure comes from our own pricing page. Take affiliates who bring in $9,000 of revenue at a 20% commission ($1,800), with 60 active affiliates, billed monthly.

ToolWhat decides the planPlan neededCost
TrackRevNo cap on revenue or commissionIndie$29
FirstPromoter$9,000 against a $5,000 Starter limitBusiness$99
Rewardful$9,000 against $7,500 on StarterGrowth$99
Tolt$9,000 against $10,000 on BasicBasic, manual payouts$69
Tapfiliate60 affiliates against 50 on LaunchScale$179
LeadDyno60 active affiliates against 50 on LiteEssential$129
Dub Partners$1,800 of payouts against $2.5KBusiness$90, plus $90 ACH fee
Affonso$9,000 against $10,000 on GrowthGrowth$29 billed yearly

Worked from each vendor's published plan limits, October 2026.

Reditus caps annual recurring revenue, $60K on Growth, so a monthly figure needs a question about how it counts, and TUNE starts at $1,500, so neither fits this comparison.

On Tolt, automatic payouts need Growth at $99 plus a 2% fee, which is $36 on $1,800. Against FirstPromoter Business, TrackRev Indie saves $70, or $840 a year, and has no revenue or commission limit to pass.

How do you move off FirstPromoter?

  • Export the Promoters list from the campaign as CSV, keeping the referral code, promo code and current balance columns.
  • Settle each balance in FirstPromoter, or carry it over. TrackRev's importer brings affiliates, referral and coupon codes, approval status, payout emails and unpaid balances, reuses each promoter's code as their link slug, and leaves order history behind. Reditus says affiliates keep their links through a 30-day cookie transition window.
  • Connect billing and install the new script, then buy your cheapest plan through a partner link in a private window and refund it. The commission should appear and then reverse.
  • Keep FirstPromoter running until the refund window has passed on the last commissions it recorded, because reversals on those sales still happen there. How refund clawbacks work covers the mechanics.

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Muzahid Maruf — Founder of TrackRev.io

Written by

Muzahid Maruf

Founder, TrackRev.io & Contant.io

Muzahid Maruf founded TrackRev.io, SaaS affiliate software with no limit on tracked revenue, and Contant.io. He writes about affiliate programs.

Writes about Marketing attribution · Link tracking · Revenue analytics · SaaS growth

Run your affiliate program without a revenue cap.

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